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BCOM 475 Week 5 Learning Team 

Assignment Strategic Communications 

Plan And Plan1

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BCOM 475 Week 5 DQ 2

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BCOM 475 Week 5 DQ 2

What steps does a company need to take to achieve 

successful strategic communication? How are these 

steps incorporated into a communications plan?

Determine Goal

1.       Identify and Profile Audience

2.       Develop Messages

BCOM 475 Week 5 DQ 1

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BCOM 475 Week 5 DQ 1

Define business ethics. How does an organization 

communicate its ethical standards? What might an 

organization do to enforce its ethical standards?

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BCOM 475 Week 4 Team Assignment External 

Communication Strategy

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BCOM 475 Week 4 Team Assignment External 

Communication Strategy

You may have heard of many mergers and acquisitions 

in the news. Banks, drug companies, technology 

companies and airlines have all had mergers in recent 

years. When two companies merge, the culture clash 

may result in conflict. Appropriate employee 

communication might result in a successful merger. 

Inappropriate employer and employee communication 

might result in failure to the new organization.

BCOM 475 Week 4 DQ 2

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BCOM 475 Week 4 DQ 2

What are three new trends in technology? What is the 

effect those technologies might have on business 

communications?

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BCOM 475 Week 4 DQ 1

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BCOM 475 Week 4 DQ 1

What are the implications of technology on internal 

communications and external communications? Provide 

an example of technology aiding the communication 

process. Provide an example of technology hindering the 

process.

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BCOM 475 Week 3 Team Assignment Internal 

Communication Strategy And Strategy 1

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BCOM 475 Week 3 Team Assignment Internal 

Communication Strategy and Strategy 1

Begin your team’s Strategic Communications Plan by 

developing an Internal Communication Strategy to help 

facilitate the change.

Discuss the companies involved in the merger. Include 

the culture of each company and how the companies are 

similar or different. Describe the conflict that might 

develop because of the differences.

BCOM 475 Week 3 Individual Assignment Discussion

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BCOM 475 Week 3 Individual Assignment Discussion

Locate the Week Three Individual Assignment discussion 

thread in the Main forum. Click reply and post a 450- to 

500- word count response covering the objectives of the 

assignment. Please be sure to change the subject 

header to include your name.

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BCOM 475 Week 3 DQ 2

What are some of the considerations you need to think 

about when developing a communication strategy? Are 

these different for an internal communication versus an 

external communication? Thoroughly explain your 

answer.

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BCOM 475 Week 3 DQ 1

What does O’Rourke identify as the principles of 

communications? How important are these principles to 

strategic communications? Create an example in which 

you respond to each of the principles in a real-world 

context. Specify where the principles are applied in the 

example.

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BCOM 475 Week 2 Team Assignment Current Event 

News Article And Article 1

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BCOM 475 Week 2 Team Assignment Current Event 

News Article and Article 1

Select a current event article that relates to the weekly 

course objectives and discussion questions for the week.

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